So you think digital doesn’t apply to your business?

I recently had a conversation with an executive from the food and drink industry about the impact that digital would have on their business. The executive was fairly certain that digital would only have a limited impact as technology could not replace the core product or how it was consumed in the same way as, […]

Digital: opportunity or threat?

The answer is both according to the recently published results of PwC’s Annual Global CEO Survey. The survey, which covered 1,322 CEOs from 77 countries, reveals the challenges and dilemmas facing CEOs as they try to lead their organisations through the digital revolution. It also gives some insights into what CEOs are doing to ensure […]

Disruption: are you starting in the right place?

Everybody it seems is talking about disruption. And given what companies such as Uber and AirBnb have done to the taxi and hotel industries, or what Netflix did to the home entertainment market, it is not surprising. These industries together with sectors such as media and travel agents have already been disrupted whilst others are […]

There are no shortcuts in digital

A CEO asked me recently whether I could explain what digital was in a single sentence. I replied that explaining digital is something that usually takes an hour when I am giving a board briefing session on the subject but that I’d see what I could do! After about five minutes of explanation and with […]

Are you digital washing?

During the 1990s companies rushed to put the letter ‘e’ in front of their products and services to be part of the eBusiness/eCommerce trend that was sweeping through just about every industry. This did not necessarily mean their offerings were truly Internet enabled or even online but it at least made them appear that way. […]